FRACTIONAL COO AND STRATEGIC ADVISORY
GTI Advisory helps growing businesses improve operations, align sales and marketing, and build the systems needed to scale with confidence — with experienced fractional leadership that delivers strategy and execution without the cost of a full-time executive.
Your business is growing, but outdated processes and unclear workflows are creating day-to-day bottlenecks that slow progress and drain resources.
You have a solid product and past clients who love you, but you lack the sales infrastructure and “Client Care” systems needed to consistently grow the bottom line.
With too many channels and inconsistent messaging, your marketing efforts aren’t fully aligned with your sales goals or your brand’s true value.
You need a high-level leader to mentor your team and build a “Trust the Team” culture where top talent stays and accountability becomes self-regulating.
You feel the pressure to implement AI and better CRM data, but you need a practical roadmap to turn information into actionable business insights.
As the owner, you are stuck in the “task relay” loop. You need a Master Integrator to step in, align your siloed teams, and free you up to lead.
High-level strategic oversight of your operations, sales, and marketing teams—providing executive discipline without the cost of a full-time hire.
Focused, project-based support for specific initiatives like CRM implementations, sales process overhauls, or operational audits.
Direct advisory for founders and executives, or high-impact mentorship for your emerging team leaders to sharpen their skill sets.
Engaging panels, podcasts, and interviews where I share 20 years of “Iron Sharpens Iron” insights on leadership and growth.
GTI Advisory is led by Mike Oravitz, a seasoned business leader with nearly two decades of experience helping organizations improve operational performance and drive growth. His background spans businesses of all sizes, multiple industries, and leadership roles across operations, sales, and marketing.

I have personally witnessed him transform entire teams… turning underperforming groups into high-impact units. There is no greater return on investment than a Michael Oravitz-led team.

Director of Business Intelligence, Wolfe
Michael is a true relationship-builder… he forms strong long-term relationships built on trust, performance (results), and sincerity.”

EVP/CMO, Northwest Bank
Michael consistently demonstrates outstanding leadership abilities and a keen strategic vision. His ability to effectively manage complex operations while ensuring the highest level of client satisfaction is truly remarkable.

Founder & President, BDA Consulting Group
Start with a conversation about your goals, challenges, and next steps.